The Numbers Are In! Drink Trend Forecast for 2014

Friday, January 3rd, 2014

The Numbers Are In! Drink Trend Forecast for 2014Ladies and gentlemen, start your ice machines! The predictions for 2014 drink trends are in, and trends are surfacing in on-premise sales, new flavor profiles, and fancy additions to cocktails. Some of the drink trends of 2013 are carrying over into the new year, but many brand new ones are surfacing as well. We’re certain that restaurants’ ice machines will be plenty busy this year as they adjust for the changing beverage scene.

Want to know more? Here are 6 of the top beverage trends to expect in 2014. Ready, set, sip!

1.  Premium alcohol beverages are on the rise according to Technomic’s 2013 BarTAB report. Technomic also anticipates continued dollar growth in premium adult beverages during 2014. While conscious of a slow economy, consumers seem to be drinking on-premise less, but spending more—not unlike “the ‘drinking less, but drinking better’ trend of the early 1990s” said Eric Schmidt, Technomic’s director of research. Top contenders to pair your ice machines’ ice with include Irish whiskey, single-malt scotch, and imported vodka.

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